Blog


FreshPoint Atlanta's new facility

The Best Dressed Produce Facility in Atlanta

FreshPoint Atlanta’s 2017 is off to a great start as they move into their long-awaited brand new facility Saturday, January 21, 2017.

Moving into a building of this size is a carefully orchestrated event to say the least. Over a year of planning has gone into place and it will all pay off this week as they settle into their new digs and hit the ground running.

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FreshPoint-produce-red cabbage-is-naturally-rich-in-Vitamin-C

Red Cabbage: A Delicious Way to get More Vitamin C

When you think of Vitamin C, usually oranges come to mind. But actually, red cabbage is naturally rich in Vitamin C—and just one half cup of shredded red cabbage contains 45% of your RDA.  Not to mention, the bluish to red color is caused by anthocyanins. You probably know that eating the rainbow equals eating...

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in the farmer's hands, Rincon del Mar Ranch's beautiful cherimoya

“Tropical Flavors Make Winter Bearable!”

Karen Beverlin, The Produce Hunter says, “Tropical flavors make winter bearable!” Every Rincon del Mar Ranch cherimoya is hand-pollinated, and every one is truly delicious. “It tastes like summer, but here it is, brightening up our winter—it is so delicious,” The Produce Hunter says.  Pictured above in the farmer’s hands, is beautiful Rincon del Mar...

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David Normoyle - Martha Gonzalez with Eat The Rainbow Display—FreshPoint Central California

The Farm-to-Fork Capital of the World

The morning started pretty early for the FreshPoint Central California and Sysco Sacramento team who partnered together to bring various educational activities for the whole family at this year’s Farm-to-Fork festival in Sacramento, California. As tables and displays were setup, the space came together with a demonstration stage where local high school students from the...

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Food Safety Starts With You!

You see the phrase “food safety” everywhere, but food safety really starts with you! Primarily, hand washing is one of the easiest and most effective food safety measures, and there is an effective way to do it. Here’s how to properly wash your hands according to the CDC,   click through for the science behind...

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How Watermelon Rinds Changed Phil’s Way of Thinking…

Food Waste is a hot topic right now—the numbers are in, and they are staggering. The USDA estimates food waste at 30–40% of the food supply. Have you ever thought about all of the peelings or trimmings of fresh produce that go into the trash? Phillip Spencer, Culinary Development Specialist of FreshPoint Atlanta, had some...

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UBU Goes to Washington!

HOUSTON, June 8, 2016 — At a recent House Agriculture Committee hearing on food waste, John Oxford, president and CEO, L&M Companies and chairman-elect of the Produce Marketing Association, spotlighted FreshPoint’s successful “Unusual But Usable” (UBU) Fruits & Veggies Program, aimed at reducing food waste percentages in the U.S. Click here to see the U.S....

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Freshpoint Sales reps washing berries from left to right – Daeghan Hawke, Jessi Daschner, Antonina Castagnola

Strawberries and Champagne are Encouraged at School…

Strawberries and Champagne is one of Vanderbilt University’s longest traditions for their graduating class’s Commencement Week celebration. This year they purchased 670 flats of Driscoll’s strawberries totaling nearly 5,400 pounds! Arriving at the university at 5 a.m., we washed each flat of berries and loaded them on plates for transferring to each celebration location. There...

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Do you “Eat the Rainbow?”

FreshPoint has come together to create a spin on traditional salad bars. Our concept of “Eat the Rainbow” offers schools an educational and interactive way for students to sample new fruits and veggies while expanding their knowledge on how each color group benefits their bodies nutritionally. FreshPoint Central California provides their schools all the marketing material, coloring books, brochures, and offers assistance for each hosted “Eat the Rainbow” salad bar.

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Bananas for So Cal Bananas!

  • KAOAE Banana grove propped
  • kaoae-banana-farm-andy-freshpoint-produce
    KAOAE Andy in grove
  • KAOAE Blue Java flower

So Cal native son Andy Sheaffer is relatively new to farming. For years, he traveled the United States as a contractor specializing in slope stabilization and erosion control. Away from home six months of the year, Sheaffer wanted to spend more time at home with his wife and three children. Born, raised, and educated in Santa Barbara County, he put his feet firmly on home turf in 2008 by purchasing an Avocado and Lemon ranch with a 180 degree view of the Pacific Ocean. Soon after purchasing the land, Sheaffer made some big changes.

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A Fresh Season of Generosity…

 

At FreshPoint, we are honored to give back to our communities. Below is a roundup of the generous contributions our employees and companies made during the 2015 holiday season.

Our employees not only donated toys, food, or money, in some cases, they also made a donation of their time—an equally precious commodity.

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It's a Pumpkin-palooza at Frank West Elementary School

It’s a Pumpkin-palooza at Frank West Elementary School

For the past couple of weeks FreshPoint Central California’s School Sales Account Executive, Sarah Telson, has been working closely with Kitchen Manager, Chef Brandon Sullivan from Frank West Elementary School within the Bakersfield City School District, to put together a nutrition lesson and cooking demonstration on pumpkins. On November 9th, Chef Brandon began his day...

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Eli Home Christmas Tree Donation

FreshPoint Southern California is getting ready for the holidays by partnering with the Hilton Anaheim to fund-raise for The Eli Home for Abused Children. Eli Home is a California based foundation that focuses “on breaking the cycle of child abuse and family violence.” The organization “strengthens victims of child abuse and neglect, and prepares them to...

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