Filtered by: Food Safety Standards
The Significant Cost Benefits of Natural Brand
Several years ago, I was on a customer call with a sales associate. The customer asked us for our price on 24ct iceberg head lettuce. When the marketing associate quoted the current price, the customer said that our price was about 20% too high.
We both walked away from the call perplexed and wondering, “How could our competitors’ price be so much better than ours when we are the leader in the industry?”
FreshPoint Oklahoma’s K.C. Ely Appointed to USDA Fruit and Vegetable Industry Advisory Committee
People, passion, produce, peas: shoots and tendrils
FreshPoint Atlanta To Host Open House at New Facility
FreshPoint Oklahoma Opens Its Doors to Oklahoma State Department of Agriculture
Apprentice Diary: Final Entry—Focusing on Waste Trends
When we talk about sustainability, we don’t just mean the environment—our employees are our greatest asset, and the foundation to our great success.
We work with internships, local schools and colleges for placement, and various in-house leadership programs throughout the year, developing people with a passion for produce. In this final entry of her diary series, Maria Elisa Vollmer shared her experience as an apprentice with FreshPoint Raleigh.
From Chemistry Teacher to Staple on the Farmers Market: Weiser Family Farm
GFSI: When your Reputation is on the Line, Food Safety Matters
Apprentice Diary: Entry two—Visiting one of our sustainable agriculture farmers
Apprentice Diary: Entry One—Integrating a Passion for Sustainability
The Best Dressed Produce Facility in Atlanta
FreshPoint Atlanta’s 2017 is off to a great start as they move into their long-awaited brand new facility Saturday, January 21, 2017.
Moving into a building of this size is a carefully orchestrated event to say the least. Over a year of planning has gone into place and it will all pay off this week as they settle into their new digs and hit the ground running.
Food Safety Starts With You!
UBU Goes to Washington!
FreshPoint Raleigh Joins Influential Roundtable Discussion with U.S. Senator
RALEIGH, N.C., Feb. 24, 2016 — On Monday, Feb. 22, Preston Fletcher, President of FreshPoint Raleigh, joined 30 produce farmers and industry colleagues at a roundtable discussion with U.S. Senator Thom Tillis (R-NC) in Raleigh, N.C.
A Partnership with 18 Restaurant Group…
On a recent trip to Raleigh, Christina Willis, Sr. Accounting Manager, had the pleasure of eating at one of Jason Smith’s restaurants. Christina truly enjoyed hearing about his relationship with FreshPoint, and asked him to tell his story on the “Women of FreshPoint” monthly conference call.
New Warehouse the Summer of ’16!
Have you heard the exciting news? Next summer, FreshPoint Atlanta is getting a new warehouse!
The new building and new equipment will allow them to operate more efficiently and safer. Some of the features are:
Taking Melon Growing Seriously…
At Hirakata Farms in Rocky Ford, Colorado, Michael Hirakata takes melon growing seriously. He, and his team, have completely bought into the idea of growing and selling the world’s best cantaloupes in the safest manner possible.






















