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West Coast Florida

Founded in 1948 as a fresh produce stand, FreshPoint West Coast Florida has been serving the region with the finest quality produce and service for more than seven decades. Our core values of integrity, excellence, teamwork, responsibility, and inclusiveness help us to achieve our mission of delivering success for our customers through industry-leading people, products, and solutions.

facility

  • 60,000 square-foot facility with over 32,000 square feet of refrigerated space.
  • Refrigerated loading and receiving dock ensuring an unbroken cold chain.
  • Delivery fleet of 30 trucks with temperature and humidity control, and XRS technology.
  • Over 300 key drop deliveries made weekly.
  • Dedicated produce specialists to assist you with menu planning and all your produce needs.
  • Exceptional Customer Care Department.
  • Internet ordering through myFreshPoint.com.
  • Local Farm Champion.
  • Dedicated QA team.

food safety

  • Fully-documented HAACP and recall program FDA/USDA compliant.
  • FDA compliant with Homeland Security bio-terrorism guidelines.
  • Disaster Preparedness Action Plan in place.
  • SQF level 2 certified.
  • HACCP Program & ServSafe Certification.
  • Certificate of Insurance and Grower Good Agriculture Practice required on all products.
  • Dedicated Food Safety Manager.

Distribution Map

Navigate our coverage area by county. To search your specific location select full screen.

Customer Base

Healthcare
Export & Wholesale
Foodservice
Business in Industry
Education
Travel & Leisure

Address:

5445 Bonacker Drive
Tampa, Florida 33610

P: 813-316-4500 | F: 813-620-1304

Social Corner

FreshPoint

With unmatched fresh produce, knowledge and experience, FreshPoint provides today’s chefs with the ingredients to create tomorrow’s culinary success. Over the last few decades, we have seen revolutionary changes in the produce industry—from refrigerated trucks and fresh-cut produce to submitting and processing orders online. With these innovations, our passion for produce and commitment to helping our customers succeed remains unchanged.
FreshPoint
FreshPoint9 hours ago
It’s ‪FreshPressFriday!

Each week, "The FreshPress" brings you a concise market update, keeping you informed on everything from the field to your plate. We cover a wide range of topics to ensure you’re always in the know.

Click here to read this week's edition and be sure to reach out to your sales consultant for tailored solutions to meet your needs.

#FreshPressFriday #PeoplePassionProduce #OurFirstNameIsFresh
📰 https://www.freshpoint.com/produce-essentials/freshpress-weekly-market-report/
FreshPoint
FreshPoint2 days ago
It's Wallpaper Wednesday...and this month we are talking about tomatoes!

Tomatoes are an ancient crop, thought to have originated in Central America centuries ago. While tomatoes have become associated with Mediterranean cuisine, they were relatively late to the European pantry, not arriving until the 16th century.

Add a little color to your desktop workspace with this colorful desktop wallpaper. ⁠Click the link to download. 🖥️ #peoplepassionproduce #‎ourfirstnameisfresh https://bit.ly/3Pg7Y7p
FreshPoint
FreshPoint4 days ago
Bok choy, a beloved Asian vegetable, can also be grown locally in Canada, highlighting Canada as a close neighbor across the Pacific Ocean and one of the most culturally diverse places in North America. It is very common in Canadian markets and available alongside varieties such as baby bok choy and sui choy.

There are unbeatable ways to enjoy bok choy—stir-fried with garlic, simply steamed and seasoned, or cooked with any protein. Its crunchy texture and naturally sweet flavor make it a versatile and reliable favorite.

Locally grown in our FreshPoint Canada location.

#BokChoy #Peoplepassionproduce #Canada #Eatseasonal
FreshPoint
FreshPoint1 week ago
It’s ‪FreshPressFriday!

Each week, "The FreshPress" brings you a concise market update, keeping you informed on everything from the field to your plate. We cover a wide range of topics to ensure you’re always in the know.

Click here to read this week's edition and be sure to reach out to your sales consultant for tailored solutions to meet your needs.

#FreshPressFriday #PeoplePassionProduce #OurFirstNameIsFresh
📰 https://www.freshpoint.com/produce-essentials/freshpress-weekly-market-report/
FreshPoint
FreshPoint1 week ago
It’s National Blueberry Month! 🫐

Blueberries are at their peak, bringing vibrant color, natural sweetness, and menu versatility. From seasonal desserts to savory pairings, this ingredient allows chefs to showcase bold summer creativity.

#Peoplepassionproduce #NationalBlueberryMonth #BlueberrySeason #FreshAndLocal #SummerFruits
FreshPoint
FreshPoint
FreshPoint1 week ago
Cilantro is thought to have been cultivated for nearly 5,000 years, dating back to ancient Egypt. Over time, it has traveled the globe and become a staple in cuisines from China and India to Mexico and Eastern Europe. It arrived in North America in the 17th century with English colonists. Even today, it remains widely used in soups, salsas, sauces, and as a garnish. In culturally vibrant countries like Canada, you can find cilantro in almost every restaurant.⁠

While its delicate green leaves resemble carrot tops, few people realize that cilantro belongs to the carrot family—Apiaceae, a.k.a. Umbelliferae. ⁠

Interestingly, with its bold aroma and taste, cilantro sparks a distinctive love-hate relationship among foodies—making the “cilantro debate” a fun and never-ending topic.⁠

Locally grown in our FreshPoint Canada location ⁠

#Cilantro #Salsa #Peoplepassionproduce #Canada

Our Leadership Team

Greg Musselwhite
Region President

Josh McNaughton
Region VP of Merchandising

Laura Parkins
Region VP of Sales

Christine Cox
Human Resources

Jayme Granata
Director of Purchasing

Minh Ross
District Sales Manager

Ed Saddler
Director of Operations