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San Francisco

Founded in 1947 as Lee Ray Tarantino, FreshPoint San Francisco serves the region with the finest quality selection and service. The cornerstone of the company is to offer our customers “The Total Quality Food Service Experience”. Our core values of integrity, excellence, teamwork, responsibility, and inclusiveness help us to achieve our mission of delivering success for our customers through industry-leading people, products, and solutions.

facility

  • 50,000 square-foot facility with 7 temperature controlled zones.
  • Refrigerated loading and receiving dock ensuring an unbroken cold chain.
  • Refrigerated delivery fleet of trucks.
  • Dedicated produce specialists to assist you with menu planning, availability, and all of your produce needs.
  • Live Customer Care Department available 7 days a week.
  • Internet ordering through MyFreshPoint.com.
  • Online account management through pay.sysco.com
  • Local sourcing and supportive of small growers with direct grower purchasing.
  • Servicing the Port of San Francisco, which hosts 60-80 cruise ship calls annually.
  • Local, national, import and export distribution capability.
  • We are committed to sustainability and our environmental responsibility.

food safety

  • Fully-documented HAACP and recall program FDA/USDA compliant.
  • FDA compliant with Homeland Security bioterrorism guidelines.
  • Disaster Preparedness Action Plan in place.
  • Unannounced AIB and 3rd party inspections.
  • Certificate of Insurance and Grower Good Agriculture Practice required on all products.
  • GFS Certified dedicated Food Safety Manager.

Distribution Map

Navigate our coverage area by county. To search your specific location select full screen.

Customer Base

Healthcare
Export & Wholesale
Foodservice
Business in Industry
Education
Travel & Leisure

Address:

30340 Whipple Road
Union City, CA 94587

P: 800-321-1035 | F: 510-476-5900

Social Corner

FreshPoint

With unmatched fresh produce, knowledge and experience, FreshPoint provides today’s chefs with the ingredients to create tomorrow’s culinary success. Over the last few decades, we have seen revolutionary changes in the produce industry—from refrigerated trucks and fresh-cut produce to submitting and processing orders online. With these innovations, our passion for produce and commitment to helping our customers succeed remains unchanged.
FreshPoint
FreshPoint2 days ago
Everyone say HI 👋 to Mohammed! ⁠

He has been a member of our FreshPoint team for 36 years!

Mohammed is a dedicated Warehouse Manager at our FreshPoint Canada location. Always quick with a smile and a good story, Mohammed brings positive energy to every shift. He’s a true team player who works seamlessly across departments, and there’s nothing he won’t do to lend a hand. We’re lucky to have him on the team!

What he likes most about his job is the great people he works with.⁠

We think he is a great example of our Value of Integrity.

Mohammed, thank you for all you do for us every day, and for helping to make FreshPoint a great place to be. Let’s all give him a wave, hello! 👋

#peoplepassionproduce #employeespotlight #meettheteam #ourfirstnameisfresh
FreshPoint
FreshPoint2 days ago
It’s ‪FreshPressFriday!

Each week, "The FreshPress" brings you a concise market update, keeping you informed on everything from the field to your plate. We cover a wide range of topics to ensure you’re always in the know.

Click here to read this week's edition and be sure to reach out to your sales consultant for tailored solutions to meet your needs.

#FreshPressFriday #PeoplePassionProduce #OurFirstNameIsFresh

📰 https://www.freshpoint.com/produce-essentials/freshpress-weekly-market-report/
FreshPoint
FreshPoint3 days ago
Plum season is in full swing, and it’s the perfect time to get baking! Their natural sweetness and slight tartness make plums ideal for upside-down cakes, tarts, or even a simple drizzle over ice cream. Add a burst of seasonal flavor to your dessert menu while they’re at their peak!

#Peoplepassionproduce #Seasonal #PlumSeason #StoneFruitSzn
FreshPoint
FreshPoint3 days ago
Peel it or eat it? Let’s settle the kiwi debate. While most people toss the fuzzy skin, it’s 100% edible and packed with fiber. ⁠

Eating the whole fruit gives you way more fiber than just scooping out the inside. Not into the fuzz? Try golden kiwis—they’re smoother and sweeter.⁠

#peoplepassionproduce #‎ourfirstnameisfresh #freshproduce #kiwi #FruitFacts
FreshPoint
FreshPoint1 week ago
It’s ‪FreshPressFriday!

Each week, "The FreshPress" brings you a concise market update, keeping you informed on everything from the field to your plate. We cover a wide range of topics to ensure you’re always in the know.

Click here to read this week's edition and be sure to reach out to your sales consultant for tailored solutions to meet your needs.

#FreshPressFriday #PeoplePassionProduce #OurFirstNameIsFresh
📰 https://www.freshpoint.com/produce-essentials/freshpress-weekly-market-report/
FreshPoint
FreshPoint1 week ago
What are the best vegetables for grilling? Some are clear winners, and Chef Dan has a few favorites, like grilled portabellas as a wonderful meat substitute. Bonus: they are the perfect plant-based burger!

Click the link below to learn more.

https://youtu.be/RzAPkSMGt8w

#peoplepassionproduce #eatseasonal #plantbased #freshproduce #grilledvegetables

Our Leadership Team

Pamela Bava
Region President

Trudy Palmer
Region VP of Sales

Zac Dunlop
Director of Sales – San Francisco

Javier Vasquez
Region VP of Merchandising

Jason Pineda
Area VP of Human Resources

Leo Aquino
Director of Operations

Matthew Medeiros     
Director of Purchasing

Robin Kawashima
Area CFO

Aaron Snider
Region Safety Manager

Robert Sereno
Region Food Safety Manager