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San Francisco
Founded in 1947 as Lee Ray Tarantino, FreshPoint San Francisco serves the region with the finest quality selection and service. The cornerstone of the company is to offer our customers “The Total Quality Food Service Experience”. Our core values of integrity, excellence, teamwork, responsibility, and inclusiveness help us to achieve our mission of delivering success for our customers through industry-leading people, products, and solutions.
facility
- 50,000 square-foot facility with 7 temperature controlled zones.
- Refrigerated loading and receiving dock ensuring an unbroken cold chain.
- Refrigerated delivery fleet of trucks.
- Dedicated produce specialists to assist you with menu planning, availability, and all of your produce needs.
- Live Customer Care Department available 7 days a week.
- Internet ordering through MyFreshPoint.com.
- Online account management through pay.sysco.com
- Local sourcing and supportive of small growers with direct grower purchasing.
- Servicing the Port of San Francisco, which hosts 60-80 cruise ship calls annually.
- Local, national, import and export distribution capability.
- We are committed to sustainability and our environmental responsibility.
food safety
- Fully-documented HAACP and recall program FDA/USDA compliant.
- FDA compliant with Homeland Security bioterrorism guidelines.
- Disaster Preparedness Action Plan in place.
- Unannounced AIB and 3rd party inspections.
- Certificate of Insurance and Grower Good Agriculture Practice required on all products.
- GFS Certified dedicated Food Safety Manager.
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FreshPoint
With unmatched fresh produce, knowledge and experience, FreshPoint provides today’s chefs with the ingredients to create tomorrow’s culinary success.
Over the last few decades, we have seen revolutionary changes in the produce industry—from refrigerated trucks and fresh-cut produce to submitting and processing orders online. With these innovations, our passion for produce and commitment to helping our customers succeed remains unchanged.
🎄 Season’s Greetings from FreshPoint! 🎄
As we close out the year, we want to send a huge THANK YOU to our loyal customers, our incredible sales teams, the talented chefs who bring our produce to life, and to everyone across the FreshPoint team.
Wishing you a warm and joyful holiday season!
As we close out the year, we want to send a huge THANK YOU to our loyal customers, our incredible sales teams, the talented chefs who bring our produce to life, and to everyone across the FreshPoint team.
Wishing you a warm and joyful holiday season!
Curly parsley is so much more than a garnish. This vibrant, colored herb has a clean, fresh, slightly peppery flavor and a springy texture that holds up in salads, sauces, and whatever you toss it into. 🌿
Try adding garlic-parsley butter to roasted potatoes. Curly parsley grabs onto that buttery goodness, so every bite is packed with fresh, flavorful goodness.
Available locally at FreshPoint Central California.
Try adding garlic-parsley butter to roasted potatoes. Curly parsley grabs onto that buttery goodness, so every bite is packed with fresh, flavorful goodness.
Available locally at FreshPoint Central California.
🍋 Lemons are shining bright in the kitchen!
Chefs, this zesty fruit is a must-have ingredient — adding brightness, acidity, and balance to every dish.
Use lemon juice and zest to elevate marinades, brighten sauces, and finish seafood or roasted veggies.
From cocktails to desserts, savory to sweet, lemons bring that perfect tang to your menu all year round.
Chefs, this zesty fruit is a must-have ingredient — adding brightness, acidity, and balance to every dish.
Use lemon juice and zest to elevate marinades, brighten sauces, and finish seafood or roasted veggies.
From cocktails to desserts, savory to sweet, lemons bring that perfect tang to your menu all year round.
Today is the Winter Solstice, marking the official first day of winter and also the shortest day of the year!
Napa cabbage is the softer, sweeter cousin of traditional green cabbage — mild in flavor, tender in texture, and quick to cook. 🥬✨
It’s a staple in kimchi, adds the perfect crunch to stir-fries, and works beautifully in soups, slaws, and wraps. Super versatile, always delicious, and it stays perfectly crisp even after cooking.
Available locally at FreshPoint Central California.
It’s a staple in kimchi, adds the perfect crunch to stir-fries, and works beautifully in soups, slaws, and wraps. Super versatile, always delicious, and it stays perfectly crisp even after cooking.
Available locally at FreshPoint Central California.
Cauliflower is a versatile vegetable perfect for everything from creamy purees and roasted sides to crispy bites and vibrant salads.
Try roasting it with spices for a smoky depth, blending it into soups for silky texture, or turning it into a bold cauliflower steak for your next menu highlight.
Try roasting it with spices for a smoky depth, blending it into soups for silky texture, or turning it into a bold cauliflower steak for your next menu highlight.
Our Leadership Team
Pamela Bava
Region President
Trudy Palmer
Region VP of Sales
Zac Dunlop
Director of Sales – San Francisco
Javier Vasquez
Region VP of Merchandising
Jason Pineda
Area VP of Human Resources
Leo Aquino
Director of Operations
Matthew Medeiros
Director of Purchasing
Robin Kawashima
Area CFO
Aaron Snider
Region Safety Manager
Robert Sereno
Region Food Safety Manager