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San Francisco

Founded in 1947 as Lee Ray Tarantino, FreshPoint San Francisco serves the region with the finest quality selection and service. The cornerstone of the company is to offer our customers “The Total Quality Food Service Experience”. Our core values of integrity, excellence, teamwork, responsibility, and inclusiveness help us to achieve our mission of delivering success for our customers through industry-leading people, products, and solutions.

facility

  • 50,000 square-foot facility with 7 temperature controlled zones.
  • Refrigerated loading and receiving dock ensuring an unbroken cold chain.
  • Refrigerated delivery fleet of trucks.
  • Dedicated produce specialists to assist you with menu planning, availability, and all of your produce needs.
  • Live Customer Care Department available 7 days a week.
  • Internet ordering through MyFreshPoint.com.
  • Online account management through pay.sysco.com
  • Local sourcing and supportive of small growers with direct grower purchasing.
  • Servicing the Port of San Francisco, which hosts 60-80 cruise ship calls annually.
  • Local, national, import and export distribution capability.
  • We are committed to sustainability and our environmental responsibility.

food safety

  • Fully-documented HAACP and recall program FDA/USDA compliant.
  • FDA compliant with Homeland Security bioterrorism guidelines.
  • Disaster Preparedness Action Plan in place.
  • Unannounced AIB and 3rd party inspections.
  • Certificate of Insurance and Grower Good Agriculture Practice required on all products.
  • GFS Certified dedicated Food Safety Manager.

Distribution Map

Navigate our coverage area by county. To search your specific location select full screen.

Customer Base

Healthcare
Export & Wholesale
Foodservice
Business in Industry
Education
Travel & Leisure

Address:

30340 Whipple Road
Union City, CA 94587

P: 800-321-1035 | F: 510-476-5900

Social Corner

FreshPoint

With unmatched fresh produce, knowledge and experience, FreshPoint provides today’s chefs with the ingredients to create tomorrow’s culinary success. Over the last few decades, we have seen revolutionary changes in the produce industry—from refrigerated trucks and fresh-cut produce to submitting and processing orders online. With these innovations, our passion for produce and commitment to helping our customers succeed remains unchanged.
FreshPoint
FreshPoint2 days ago
Come grow with us! ⁠

Do you or someone you know have a passion for produce? We are hiring people that are motivated and eager to grow. Are you a self-starter that likes to work with people? FreshPoint Central California has an excellent opportunity for growth as a Daytime Sanitation Associate.⁠

FreshPoint is North America’s leading produce distributor. Are you ready to start your fresh career move? ⁠

⁠Click the link below to learn more about this role and other openings. ⁠
https://careers.sysco.com/en/job/stockton/sanitation-associate-day-sygma-stockton-ca/1105/88788665216
FreshPoint
FreshPoint2 days ago
Crisp, juicy, and perfectly sweet — the Asian pear brings a fresh twist to fall menus.

Try it in a Korean-style short rib dish with Asian pear marinade or slice it thin for salads and slaws.

This seasonal gem adds crunch, balance, and elegance to every plate.
FreshPoint
FreshPoint3 days ago
We had an incredible day exhibiting at the Sysco Food Show!⁠

Our FreshPoint South Florida team, along with our local farms and vendors, showcased 16 tables of fresh produce. It was a great TTS event with Sysco, European Imports, Edward Don, and hundreds of vendors. It was great to be able to connect with nearly 3,000 chefs and customers.⁠

We’re grateful for the opportunity to represent FreshPoint South Florida!
FreshPoint
FreshPoint6 days ago
Everyone, meet Gabriel 👋⁠

Gabriel is an inbound forklift driver for FreshPoint Central California and has been a part of our FreshPoint team for over 20 years. As a proud Vietnam Veteran, he brings discipline, integrity, and a strong sense of purpose to everything he does. What he likes most about his job is the people he works with. ⁠

We believe he exemplifies our value of Drive Together. Known for his reliability and leadership by example, Gabriel continues to inspire his colleagues and uphold the values that define our team.⁠

⁠Gabriel, thank you for all you do for us every day and for helping to make FreshPoint a great place to be.
FreshPoint
FreshPoint7 days ago
It’s ‪FreshPressFriday!
Each week, "The FreshPress" brings you a concise market update, keeping you informed on everything from the field to your plate. We cover a wide range of topics to ensure you’re always in the know.
Click here to read this week's edition and be sure to reach out to your sales consultant for tailored solutions to meet your needs.
#FreshPressFriday #PeoplePassionProduce #OurFirstNameIsFresh
📰 https://www.freshpoint.com/.../freshpress-weekly-market.../
FreshPoint
FreshPoint1 week ago
🥝 Kiwi season is here!

Chefs, this vibrant fruit is in its prime — sweet, tart, and full of color. Perfect for brightening up winter menus, from seafood and salads to sauces and desserts.

Try adding it to a kiwi-ginger vinaigrette over grilled chicken or diced into a fresh kiwi salsa for a citrusy punch.
FreshPoint

Our Leadership Team

Pamela Bava
Region President

Trudy Palmer
Region VP of Sales

Zac Dunlop
Director of Sales – San Francisco

Javier Vasquez
Region VP of Merchandising

Jason Pineda
Area VP of Human Resources

Leo Aquino
Director of Operations

Matthew Medeiros     
Director of Purchasing

Robin Kawashima
Area CFO

Aaron Snider
Region Safety Manager

Robert Sereno
Region Food Safety Manager