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Dallas

The company was founded in 1917 as American Produce and Vegetable and has continued serving the greater Dallas-Fort Worth metroplex with the finest quality produce and service. The cornerstone of the company is to offer our customers “The Total Quality Food Service Experience”. Our values of integrity, loyalty, passion and teamwork ensure we exceed your expectations.

facility

  • 125,000 square-foot facility centrally located.
  • Refrigerated loading and receiving dock ensuring an unbroken cold chain.
  • 375 full-time associates, 36% of which have a tenure of 10 or more years.
  • Delivery fleet of over 75 refrigerated vehicles.
  • Dedicated produce specialists to assist you with menu planning and all your produce needs.
  • Inside Sales Department.
  • Market / Cash and Carry / Will Call.
  • Internet ordering through myFreshPoint.com.
  • Test kitchen, produce training and tours also available.
  • Online Account Management through FreshPointAccountCenter.com.

food safety

  • Fully-documented HAACP and recall program FDA/USDA compliant.
  • FDA compliant with Homeland Security bioterrorism guidelines.
  • Disaster Preparedness Action Plan in place.
  • AIB, Cook & Thurber Third-Party Inspection at our facility.
  • Facility is SQF Certified Level 2.
  • HACCP Program & ServSafe Certification.
  • Certificate of Insurance and Grower Good Agriculture Practice required on all products.
  • Dedicated Food Safety and Facility Managers.

Distribution Map

Navigate our coverage area by county. To search your specific location select full screen.

Customer Base

Healthcare
Export & Wholesale
Foodservice
Education
Travel & Leisure

Address:

4721 Simonton Road
Dallas, Texas 75244

P: 972-385-5800| F: 855-245-6307

Social Corner

FreshPoint

With unmatched fresh produce, knowledge and experience, FreshPoint provides today’s chefs with the ingredients to create tomorrow’s culinary success. Over the last few decades, we have seen revolutionary changes in the produce industry—from refrigerated trucks and fresh-cut produce to submitting and processing orders online. With these innovations, our passion for produce and commitment to helping our customers succeed remains unchanged.
FreshPoint
FreshPoint
"The FreshPress" is a comprehensive market report we publish every Friday to help you stay informed. This resource is a quick read that covers a variety of items from the field to your plate.

Click to read this week's report, and stay in touch with your sales representative for solutions to your needs. #freshpressfriday #peoplepassionproduce #ourfirstnameisfresh

📰 https://www.freshpoint.com/produce-essentials/freshpress-weekly-market-report/
FreshPoint
FreshPoint
On August 4th, FreshPoint Puerto Rico and FreshPoint South Florida donated FreshCuts, fresh juices, and hand fruits in support of the Soy un Corazon Foundation in collaboration with the Cardiovascular Hospital of Puerto Rico. The meet and greet event brought together the child cardiology patients who have undergone heart surgery, families of those patients, doctors, and foundation supporters.

The foundation tries to hold events related to physical exercise, since the founders are also committed to good physical, mental, and spiritual health. Here the FreshPoint team is pictured with members of Fundacion Soy Un Corazon in June when they met for a thank you for previous support of the Puerto Rico Sunshine 15K last November.

To learn more about the Fundacion Soy un Corazon please visit their Facebook page.

Images credit 📸: Soy un Corazon Foundation
FreshPoint
FreshPoint
"The FreshPress" is a comprehensive market report we publish every Friday to help you stay informed. This resource is a quick read that covers a variety of items from the field to your plate.

Click to read this week's report, and stay in touch with your sales representative for solutions to your needs. #freshpressfriday #peoplepassionproduce #ourfirstnameisfresh

📰 https://www.freshpoint.com/produce-essentials/freshpress-weekly-market-report/
FreshPoint
FreshPoint
Buying a large apple for a small job may lead to unnecessary food waste. Sizes, varieties, grades...selecting the best apple for the job can help your bottom line.

Click the link and let's go pick some apples in this blog edition of Produce 101: Apples. ⁠

https://www.freshpoint.com/news/produce-101-apples
FreshPoint
FreshPoint
September is Food Safety month!

FreshPoint’s food safety quality assurance advantages:

✅ We have the capability to track all products through our system back to the supplier and forward to our customers.

✅ All FreshPoint facilities are audited to internal FreshPoint Corporate FSQA food safety and quality assurance guidelines

We are one of the industry leaders in food safety. Our primary goal is protecting our food, and our customers.

https://www.freshpoint.com/about-us/core-values/food-safety/
FreshPoint
FreshPoint
"The FreshPress" is a comprehensive market report we publish every Friday to help you stay informed. This resource is a quick read that covers a variety of items from the field to your plate.

Click to read this week's report, and stay in touch with your sales representative for solutions to your needs. #freshpressfriday #peoplepassionproduce #ourfirstnameisfresh

📰 https://www.freshpoint.com/produce-essentials/freshpress-weekly-market-report/

Our Leadership Team

Clay Wachter
Regional President

Michael Shriner
Regional VP of Sales

Dean Rotan
Regional CFO

Nicholas Rocha
Regional VP of Merchandising

Tim Sparks
VP of Operations

Jermaine Lawton
VP of Production

Shane Lovell
District Sales Manager

WeVondala Menefee
Director of Program Sales

Liz Pamberi
HR Business Partner