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Dallas

FreshPoint Dallas was founded in 1917 as American Produce and Vegetable and has continued serving the greater Dallas-Fort Worth metroplex with the finest quality produce and service. The cornerstone of the company is to offer our customers “The Total Quality Food Service Experience”. Our values of integrity, loyalty, passion and teamwork ensure we exceed your expectations.

facility

  • 125,000 square-foot facility centrally located.
  • Refrigerated loading and receiving dock ensuring an unbroken cold chain.
  • Delivery fleet of over 75 refrigerated vehicles.
  • Dedicated produce specialists to assist you with menu planning and all your produce needs.
  • Inside Sales Department.
  • Market / Will Call.
  • Internet ordering through myFreshPoint.com.
  • Test kitchen, produce training and tours also available.
  • Online Account Management through Pay.Sysco.com

food safety

  • Fully-documented HAACP and recall program FDA/USDA compliant.
  • FDA compliant with Homeland Security bioterrorism guidelines.
  • Disaster Preparedness Action Plan in place.
  • Global Food Safety Initiative (GFSI) third party audits at our facility.
  • Facility is SQF Certified Level 2.
  • HACCP Program & ServSafe Certification.
  • Certificate of Insurance and Grower Good Agriculture Practice required on all products.
  • Dedicated Food Safety and Facility Managers.

Distribution Map

Navigate our coverage area by county. To search your specific location select full screen.

Customer Base

Healthcare
Export & Wholesale
Foodservice
Education
Travel & Leisure

Address:

4721 Simonton Road
Dallas, Texas 75244

P: 972-385-5800| F: 855-245-6307

Social Corner

FreshPoint

With unmatched fresh produce, knowledge and experience, FreshPoint provides today’s chefs with the ingredients to create tomorrow’s culinary success. Over the last few decades, we have seen revolutionary changes in the produce industry—from refrigerated trucks and fresh-cut produce to submitting and processing orders online. With these innovations, our passion for produce and commitment to helping our customers succeed remains unchanged.
FreshPoint
FreshPoint13 hours ago
Vidalia onions are a sweet, mild-flavored onion variety known for their unique flavor and texture.

Now located at our FreshPoint Atlanta location. Contact your local sales agent to add them to your next order.

#peoplepassionproduce#freshvegetables #ourfirstnameisfresh
FreshPoint
FreshPoint1 day ago
Jackfruit is popular in many tropical and subtropical regions, especially in Asia, Africa, the Caribbean, and South America.⁠

In recent years, it has become very popular as a vegan meat substitute as it can be roasted or smoked. What else can you do with it? Well, the seeds are awesome. Take them out, roast them, they have a slightly nutty and milky flavor. To check out what else Chef Dan has to say about this unique fruit, click the link below.

https://www.freshpoint.com/news/how-to-use-jackfruit

#peoplepassionproduce #ourfirstnameisfresh #seasonal #fruits #jackfruit
FreshPoint
FreshPoint5 days ago
It’s ‪FreshPressFriday!

Each week, "The FreshPress" brings you a concise market update, keeping you informed on everything from the field to your plate. We cover a wide range of topics to ensure you’re always in the know.

Click here to read this week's edition and be sure to reach out to your sales consultant for tailored solutions to meet your needs.

#FreshPressFriday #PeoplePassionProduce #OurFirstNameIsFresh
📰 https://www.freshpoint.com/produce-essentials/freshpress-weekly-market-report/
FreshPoint
FreshPoint6 days ago
Jimmy Nardello Peppers are originally from Ruoti, Italy, these unique heirloom seeds were imported by the Nardello family in the late 1800s. ⁠

After arriving to Ellis Island, they landed in⁠ Naugatuck, Connecticut, where the family has lived ever since. The pepper itself is similar in appearance to a Long Hot, but vibrant red in color, with a twisted, curved shape. Like a Shishito, its thin-walled nature makes it easy to prepare with olive oil and salt, and the notable sweetness really shines when roasted, grilled, or sautéed. Now available in our FreshPoint Atlanta location.⁠

Contact your local sales consultant to add them to your next order.
FreshPoint
FreshPoint1 week ago
Farmer Rahul started Snapfinger Farm in Covington, Georgia, in 2016.⁠

They are currently supplying FreshPoint Atlanta with a beautiful array of Purple Daikon Radishes. ⁠

⁠Rahul enjoys farming because it’s a daily challenge that requires different skills and forces him to always continue learning.

⁠Did you know we have a whole website dedicated JUST to our local farmers? Click the link to below read more about one of FreshPoint Atlanta local farms, Snapfinger Farm , and while you are there, pop in your zip code to see who our local farmers are near you. ⁠

https://local.freshpoint.com/store_page/snapfinger-farm/

#peoplepassionproduce
FreshPoint
FreshPoint1 week ago
Say hello to a springtime favorite: broccolini!
It’s tender, quick to cook, and flavorful with just the right touch of sweetness and crunch. It's perfect roasted, grilled, or tossed in a stir-fry and pairs well with a variety of meats.

Reach out to your sales consultant to have it added to your next order.

#peoplepassionproduce #freshvegetables #ourfirstnameisfresh

Our Leadership Team

Nicholas Rocha
Regional President

Michael Shriner
Regional VP of Sales

Dean Rotan
Regional CFO

Michael Lankford
Director of Sales

Joshua Lovell
VP of Operations

Jermaine Lawton
VP of Production

WeVondala Menefee
Director of Program Sales

Carlas Garrett-Jones
HR Business Partner

K. C. Ely
Regional Food Safety Manager