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Dallas

FreshPoint Dallas was founded in 1917 as American Produce and Vegetable and has continued serving the greater Dallas-Fort Worth metroplex with the finest quality produce and service. The cornerstone of the company is to offer our customers “The Total Quality Food Service Experience”. Our values of integrity, loyalty, passion and teamwork ensure we exceed your expectations.

facility

  • 125,000 square-foot facility centrally located.
  • Refrigerated loading and receiving dock ensuring an unbroken cold chain.
  • Delivery fleet of over 75 refrigerated vehicles.
  • Dedicated produce specialists to assist you with menu planning and all your produce needs.
  • Inside Sales Department.
  • Market / Will Call.
  • Internet ordering through myFreshPoint.com.
  • Test kitchen, produce training and tours also available.
  • Online Account Management through Pay.Sysco.com

food safety

  • Fully-documented HAACP and recall program FDA/USDA compliant.
  • FDA compliant with Homeland Security bioterrorism guidelines.
  • Disaster Preparedness Action Plan in place.
  • Global Food Safety Initiative (GFSI) third party audits at our facility.
  • Facility is SQF Certified Level 2.
  • HACCP Program & ServSafe Certification.
  • Certificate of Insurance and Grower Good Agriculture Practice required on all products.
  • Dedicated Food Safety and Facility Managers.

Distribution Map

Navigate our coverage area by county. To search your specific location select full screen.

Customer Base

Healthcare
Export & Wholesale
Foodservice
Education
Travel & Leisure

Address:

4721 Simonton Road
Dallas, Texas 75244

P: 972-385-5800| F: 855-245-6307

Social Corner

FreshPoint

With unmatched fresh produce, knowledge and experience, FreshPoint provides today’s chefs with the ingredients to create tomorrow’s culinary success. Over the last few decades, we have seen revolutionary changes in the produce industry—from refrigerated trucks and fresh-cut produce to submitting and processing orders online. With these innovations, our passion for produce and commitment to helping our customers succeed remains unchanged.
FreshPoint
FreshPoint19 hours ago
🍅 A summer staple worth celebrating.

Local Mixed Heirloom Tomatoes are now available from FreshPoint Nashville and FreshPoint Atlanta. Grown by Tom O'Neil of Signal Mountain Farm in Signal Mountain, TN, each 10# case features a colorful mix of purple, pink, red, and yellow heirloom tomatoes packed with exceptional flavor. You can read more about Signal Mountain Farm here → https://local.freshpoint.com/location/signal-mountain-farm/

Perfect for caprese salads, BLTs, bruschetta, panzanella, seasonal flatbreads, and vibrant tomato boards, these stunning, juicy, colorful heirloom tomatoes bring color and flavor that guests remember.

Available July through October. Contact your FreshPoint representative to add this local favorite to your next order. #peoplepassionproduce #SeasonalMenu
FreshPoint
FreshPoint2 days ago
It's Wallpaper Wednesday...and we are talking about our cutting fresh solutions with FreshPoint FreshCuts®!⁠

When you buy FreshCuts you get more than just sliced tomatoes, you are also getting reduced holding costs by only buying and storing ready-to-use fresh sliced tomatoes. 🍅⁠

Add a little color to your workspace with this vibrant desktop wallpaper. ⁠Click the link in to download the wallpaper and then scan to see this month’s recipe idea—a simple, but delicious, Tomato & Basil Margherita pizza 🍕 featuring FreshCuts Sliced Tomatoes. ⁠

Since this dish has few ingredients, each one has to count, and European Imports has you covered with the pizza shell, sauce, and mozzarella 🧀. Check it out here 🖥️ ⁠https://bit.ly/3XWXIoL
FreshPoint
FreshPoint4 days ago
A tomato that chefs wait for all year. 🍅

Local Cherokee Purple Heirloom Tomatoes are now available from our Nashville warehouse. This iconic heirloom variety is celebrated for its deep purplish color and complex sweet-smoky flavor that makes every dish stand out.

While heirloom tomatoes can be delicate, the incredible flavor of Cherokee Purples makes them well worth the effort. Slice them for salads, layer them on sandwiches, or let their rich taste shine in simple seasonal preparations.

Sourced from Linares Produce in Dayton, TN, these customer favorites return year after year for a reason.

Preorder yours today and bring one of summer's most sought-after heirloom tomatoes to your menu.
#peoplepassionproduce #SeasonalMenu #ChefDriven
FreshPoint
FreshPoint1 week ago
👏 Team Member Spotlight👏⁠

Everyone say hi to Justin, our Driver Lead at FreshPoint Nashville! ⁠

For over 8 years Justin has truly exemplified the People, Passion, and Produce mindset.

He approaches each day with enthusiasm, energy, and a genuine commitment to his team. Always willing to lend a hand, he consistently makes himself available to support others and steps up whenever help is needed. Justin deeply cares about the success and development of his team members, investing time in coaching, mentoring, and helping others reach their full potential.

Dependable, hardworking, and service-oriented, Justin leads by example. His positive attitude, strong work ethic, and dedication inspire those around him to perform at their best. Through his leadership, he fosters an environment where employees feel supported, motivated, and empowered to succeed.

Justin values the opportunity to connect with drivers through one-on-one meetings, using these conversations to answer questions, provide guidance, and build meaningful relationships. He enjoys being part of FreshPoint and the Sysco family, appreciating the company's strong benefits, growth opportunities, and commitment to its employees.

He also takes a genuine interest in understanding how the business operates, including route planning and overall logistics. Justin recognizes that efficient route management, combined with the ABC pay structure, helps reduce stress on drivers, improve productivity, and create a more positive work environment for the entire team.

Thank you, Justin, for your hard work, dedication, and commitment to your team. Your leadership and positive impact are greatly appreciated and make a difference every day! #peoplepassionproduce
FreshPoint
FreshPoint2 weeks ago
It's Hatch chile pepper season! 🌶️ You'll want to roast some and stash them in the freezer while you can...their season is blink-and-its-over short. Check out our quick :60 video on this seasonal menu treat.

https://youtu.be/yAV73ErBIRk

#freshproduce #peoplepassionproduce
FreshPoint
FreshPoint2 weeks ago
🌶️ Specialty Spotlight: Local Jimmy Nardello Peppers 🌶️

Now available by preorder through our Nashville warehouse, Jimmy Nardello peppers are a chef favorite celebrated for their exceptional sweetness, rich flavor, and incredible versatility.

This treasured heirloom pepper traces its roots to Ruoti, Italy, where Angela Nardello preserved the family’s prized seeds before immigrating to Connecticut in 1887. Today, the Jimmy Nardello is considered one of America’s most beloved pepper varieties, known for its thin skin, nearly seedless interior, and outstanding performance in the kitchen.

Perfect for roasting, grilling, sautéing, or simply blistering with olive oil and sea salt, these peppers bring depth and sweetness to late-summer menus.

Proudly grown by Bloomsbury Farm and Cul2vate Farm.

📍 Available by preorder at FreshPoint Nashville. Contact your sales representative to reserve yours today!

https://www.freshpoint.com/nashville/

#peoplepassionproduce #SeasonalMenu #ChefDriven #FarmToTable

Our Leadership Team

Nicholas Rocha
Regional President

Michael Shriner
Regional VP of Sales

Imad Rehman
Regional CFO

Michael Lankford
Director of Sales

Joshua Lovell
VP of Operations


WeVondala Menefee
Director of Program Sales

Carlas Garrett-Jones
HR Business Partner

K. C. Ely
Regional Food Safety Manager


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