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Central California
Founded in 2000 as Piranha Produce, FreshPoint Central California serves Northern California and Western Nevada with the finest quality produce and service. Our core values of integrity, excellence, teamwork, responsibility, and inclusiveness help us to achieve our mission of delivering success for our customers through industry-leading people, products, and solutions.
facility
- 122,000 square-foot facility.
- Refrigerated loading and receiving dock ensuring an unbroken cold chain.
- Refrigerated delivery fleet of trucks with temperature and humidity control and FreshLoc technology.
- Dedicated produce specialists to assist you with menu planning and all your produce needs.
- Live Customer Care Department, 7 days a week.
- Internet ordering through myFreshPoint.com.
- Online Account Management through pay.sysco.com
- Modernized Tomato Repack facility.
- Split-Pack Production facility.
food safety
- Certified Organic Handler.
- Fully-documented HAACP and recall program FDA/USDA compliant.
- FDA compliant with Homeland Security bioterrorism guidelines.
- Disaster Preparedness Action Plan in place.
- Facility is SQF Certified Level 2.
- HACCP Program & ServSafe Certification.
- Certificate of Insurance, HHA, and Good Agriculture Practice (GAP) required on all
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Social Corner
FreshPoint
With unmatched fresh produce, knowledge and experience, FreshPoint provides today’s chefs with the ingredients to create tomorrow’s culinary success.
Over the last few decades, we have seen revolutionary changes in the produce industry—from refrigerated trucks and fresh-cut produce to submitting and processing orders online. With these innovations, our passion for produce and commitment to helping our customers succeed remains unchanged.
It’s FreshPress Friday!
"The FreshPress" is a market report we publish every Friday to help you stay informed. This resource is a quick read that covers a variety of items from the field to your plate.
Click to read this week's report, and stay in touch with your sales consultant for solutions to your needs. #freshpressfriday #peoplepassionproduce #ourfirstnameisfresh
📰 https://www.freshpoint.com/produce-essentials/freshpress-weekly-market-report/
"The FreshPress" is a market report we publish every Friday to help you stay informed. This resource is a quick read that covers a variety of items from the field to your plate.
Click to read this week's report, and stay in touch with your sales consultant for solutions to your needs. #freshpressfriday #peoplepassionproduce #ourfirstnameisfresh
📰 https://www.freshpoint.com/produce-essentials/freshpress-weekly-market-report/
Farmer Kelsey oversees Sequatchie Cove Farm in Sequatchie, TN.
They are currently supplying FreshPoint Nashville with a beautiful array of eggs.
Farmer Kelsey says, “The more I’ve learned, the more I’ve learned there is to learn.”
Did you know we have a whole website dedicated JUST to our local farmers? Click to read more about one of FreshPoint Nashville's local farms, Sequatchie Cove Farm, and while you’re there, pop in your zip code to see who our local farmers are near you. #peoplepassionproduce #ourfirstnameisfresh
https://local.freshpoint.com/store_page/sequatchie-cove-farm/...
They are currently supplying FreshPoint Nashville with a beautiful array of eggs.
Farmer Kelsey says, “The more I’ve learned, the more I’ve learned there is to learn.”
Did you know we have a whole website dedicated JUST to our local farmers? Click to read more about one of FreshPoint Nashville's local farms, Sequatchie Cove Farm, and while you’re there, pop in your zip code to see who our local farmers are near you. #peoplepassionproduce #ourfirstnameisfresh
https://local.freshpoint.com/store_page/sequatchie-cove-farm/...
Sequatchie Cove Farm - FreshPoint Local
The more I’ve learned, the more I’ve learned there is to learn.
Did you know that 30-40% of food in the U.S. is wasted every year?
By making small changes to your food choices, you can make a big difference! Click the link in our bio to learn more about sustainable eating and explore our Unusual But Usual program. #EarthDay2025
https://www.freshpoint.com/ubu/
By making small changes to your food choices, you can make a big difference! Click the link in our bio to learn more about sustainable eating and explore our Unusual But Usual program. #EarthDay2025
https://www.freshpoint.com/ubu/
Green beans are versatile, allowing themselves to be used in a variety of cooking methods, from sautéing and steaming to roasting.
Their crisp texture holds up well across different techniques, allowing them to maintain their snap when sautéed or develop a lovely char when roasted.
Whether you’re looking for a side dish, a main course addition, or a salad component, green beans can easily adapt to any preparation style.
Their crisp texture holds up well across different techniques, allowing them to maintain their snap when sautéed or develop a lovely char when roasted.
Whether you’re looking for a side dish, a main course addition, or a salad component, green beans can easily adapt to any preparation style.
When it comes to your Easter feast carrots are a popular side dish! 🥕🥕
Full of flavor, carrots are a springtime favorite that pairs perfectly with many Easter main dishes such as lamb or chicken.
Full of flavor, carrots are a springtime favorite that pairs perfectly with many Easter main dishes such as lamb or chicken.
Our Leadership Team
Pamela Bava
Region President
Robin Kawashima
Area CFO
Jason Pineda
Area VP of Human Resources
Javier Vasquez
Region VP of Merchandising
Sean Gaffaney
Vice President of Operations
Matthew Fox
Director of Sales
Trudy Palmer
Region VP of Sales
Robert Sereno
Region Food Safety Manager