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Central California
Founded in 2000 as Piranha Produce, FreshPoint Central California serves Northern California and Western Nevada with the finest quality produce and service. Our core values of integrity, excellence, teamwork, responsibility, and inclusiveness help us to achieve our mission of delivering success for our customers through industry-leading people, products, and solutions.
facility
- 122,000 square-foot facility.
- Refrigerated loading and receiving dock ensuring an unbroken cold chain.
- Refrigerated delivery fleet of trucks with temperature and humidity control and FreshLoc technology.
- Dedicated produce specialists to assist you with menu planning and all your produce needs.
- Live Customer Care Department, 7 days a week.
- Internet ordering through myFreshPoint.com.
- Online Account Management through pay.sysco.com
- Modernized Tomato Repack facility.
- Split-Pack Production facility.
food safety
- Certified Organic Handler.
- Fully-documented HAACP and recall program FDA/USDA compliant.
- FDA compliant with Homeland Security bioterrorism guidelines.
- Disaster Preparedness Action Plan in place.
- Facility is SQF Certified Level 2.
- HACCP Program & ServSafe Certification.
- Certificate of Insurance, HHA, and Good Agriculture Practice (GAP) required on all
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Social Corner
FreshPoint
With unmatched fresh produce, knowledge and experience, FreshPoint provides today’s chefs with the ingredients to create tomorrow’s culinary success.
Over the last few decades, we have seen revolutionary changes in the produce industry—from refrigerated trucks and fresh-cut produce to submitting and processing orders online. With these innovations, our passion for produce and commitment to helping our customers succeed remains unchanged.
Eggplant is in peak season. Its meaty texture and rich flavor make it a standout in vegetarian entrées. Whether roasted, used in pasta, or on Mediterranean-inspired small plates. It’s a perfect seasonal star for your menu.
Add it to your upcoming menu today
#EatFresh #SeasonalProduce #PeoplePassionProduce
Add it to your upcoming menu today
#EatFresh #SeasonalProduce #PeoplePassionProduce
🌱 Cranberry Beans (also known as Borlotti) are creamy ecru with bright red streaks, holding their shape beautifully and offering a mildly nutty flavor. Beloved in Venice and often preferred over Cannellini, they shine in Tuscan-inspired dishes. While you can substitute with pinto, kidney, or cannellini, nothing compares to the flavor and texture of a fresh cranberry bean.
Click the link below to learn more.
https://www.freshpoint.com/archive/product-118/
#OurFirstNameIsFresh #PeoplePassionProduce EatTheRainbow
Click the link below to learn more.
https://www.freshpoint.com/archive/product-118/
#OurFirstNameIsFresh #PeoplePassionProduce EatTheRainbow
🥕 Carrots aren’t just for one season — they’re available year-round and bring endless versatility to the kitchen! From soups and stews to salads, roasts, and even desserts, carrots add color, crunch, and natural sweetness to any dish.
Reach out to your sales consultant to add them to your next order!
#PeoplePassionProduce #HealthyFood #FreshVegetables #HeartHealthy
Reach out to your sales consultant to add them to your next order!
#PeoplePassionProduce #HealthyFood #FreshVegetables #HeartHealthy
It’s FreshPressFriday!
Each week, "The FreshPress" brings you a concise market update, keeping you informed on everything from the field to your plate. We cover a wide range of topics to ensure you’re always in the know.
Click here to read this week's edition and be sure to reach out to your sales consultant for tailored solutions to meet your needs.
#FreshPressFriday #PeoplePassionProduce #OurFirstNameIsFresh
📰 https://www.freshpoint.com/produce-essentials/freshpress-weekly-market-report/
Each week, "The FreshPress" brings you a concise market update, keeping you informed on everything from the field to your plate. We cover a wide range of topics to ensure you’re always in the know.
Click here to read this week's edition and be sure to reach out to your sales consultant for tailored solutions to meet your needs.
#FreshPressFriday #PeoplePassionProduce #OurFirstNameIsFresh
📰 https://www.freshpoint.com/produce-essentials/freshpress-weekly-market-report/
Everyone, meet Mario!
Mario joined FreshPoint Denver in 2018 as a packer and worked his way up to earning his Class C license and becoming a driver. He takes pride in treating customers like his own, and many share positive feedback about their deliveries with him. Always a team player, Mario is quick to step in and help with deliveries or warehouse needs.
Outside of work, he enjoys fishing, soccer, cars, motorcycles, and trying new restaurants around Denver. He also loves visiting his grandparents in Michoacán, MX whenever he can.
We’re lucky to have Mario on the FreshPoint Denver team—his dedication and passion for our customers truly stand out.
#OurFirstNameIsFresh #EmployeeSpotlight #EmployeeAppreciation
Mario joined FreshPoint Denver in 2018 as a packer and worked his way up to earning his Class C license and becoming a driver. He takes pride in treating customers like his own, and many share positive feedback about their deliveries with him. Always a team player, Mario is quick to step in and help with deliveries or warehouse needs.
Outside of work, he enjoys fishing, soccer, cars, motorcycles, and trying new restaurants around Denver. He also loves visiting his grandparents in Michoacán, MX whenever he can.
We’re lucky to have Mario on the FreshPoint Denver team—his dedication and passion for our customers truly stand out.
#OurFirstNameIsFresh #EmployeeSpotlight #EmployeeAppreciation
🌽 Did you know there are four main types of corn?
✨ Dent Corn – The most widely grown variety, mainly used for livestock feed.
✨ Flint Corn – Often called Indian corn, known for its decorative colors and holiday use.
✨ Sweet Corn – The kind we enjoy fresh, canned, or frozen.
✨ Popcorn – A special type of flint corn with kernels that pop when heated.
Corn has a rich history and so many uses beyond the table. 🌾
👉 Learn more about the different types of corn and their origins at the link below !
https://www.freshpoint.com/news/ancient-low-tech-modern-day-high-tech-power-corn/
#OurFirstNameIsFresh #PeoplePassionProduce #EatSeasonal #FoodFacts
✨ Dent Corn – The most widely grown variety, mainly used for livestock feed.
✨ Flint Corn – Often called Indian corn, known for its decorative colors and holiday use.
✨ Sweet Corn – The kind we enjoy fresh, canned, or frozen.
✨ Popcorn – A special type of flint corn with kernels that pop when heated.
Corn has a rich history and so many uses beyond the table. 🌾
👉 Learn more about the different types of corn and their origins at the link below !
https://www.freshpoint.com/news/ancient-low-tech-modern-day-high-tech-power-corn/
#OurFirstNameIsFresh #PeoplePassionProduce #EatSeasonal #FoodFacts
Our Leadership Team
Pamela Bava
Region President
Robin Kawashima
Area CFO
Jason Pineda
Area VP of Human Resources
Javier Vasquez
Region VP of Merchandising
Sean Gaffaney
Vice President of Operations
Matthew Fox
Director of Sales
Trudy Palmer
Region VP of Sales
Robert Sereno
Region Food Safety Manager