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Central Florida
Founded in 1947 as Red’s Market, FreshPoint Central Florida serves Northern and Central Florida from Tallahassee to Vero Beach to Sebring and everywhere in-between. Distribution also includes coastal Georgia and South Carolina, St Simons Island, Savannah and Hilton Head. Our core values of integrity, excellence, teamwork, responsibility, and inclusiveness help us to achieve our mission of delivering success for our customers through industry-leading people, products, and solutions.
facility
- 150,000 square-foot facility.
- Refrigerated loading and receiving dock ensuring an unbroken cold chain.
- Refrigerated delivery fleet of 115 trucks with digitally-controlled temperature and on-board tablets with geo-fencing.
- Dedicated culinary specialists to assist you with menu planning, product innovation, and all of your produce needs.
- Internet ordering through myFreshPoint.com and Online Account Management through pay.sysco.com
- State-of-the-art Local Product reporting module.
- Key Drop program with over 600 deliveries weekly, so your product is in your cooler before you are.
- Organic options available
- Regional processor of fresh-cut and value-added products, manufacturing items such as FreshCuts pre-cut fruits and vegetables, salsas, and Created Fresh! grab-and-go items meal preparation solutions.
food safety
- Fully-documented HACCP and recall program FDA/USDA compliant.
- FDA compliant with Homeland Security bioterrorism guidelines.
- Disaster Preparedness Action Plan in place.
- Facility is SQF Certified Level 2.
- Certificate of Insurance and Grower Good Agriculture Practice required on all products.
- Food safety preparedness programs for local growers.
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Social Corner
FreshPoint
With unmatched fresh produce, knowledge and experience, FreshPoint provides today’s chefs with the ingredients to create tomorrow’s culinary success.
Over the last few decades, we have seen revolutionary changes in the produce industry—from refrigerated trucks and fresh-cut produce to submitting and processing orders online. With these innovations, our passion for produce and commitment to helping our customers succeed remains unchanged.
It's Wallpaper Wednesday...and we are talking about our cutting fresh solutions with FreshPoint FreshCuts®!
When you buy FreshCuts you get more than just a coleslaw blend, you are getting freshly cut produce consistently cut for your signature recipes. Consistently important, and that’s where we can help. While there is nothing wrong with hand-slicing cabbage, when you get a case of FreshCut coleslaw blend, the cabbage is all sliced to the same size, allowing for your dishes to come out of the kitchen the same every time.
Consistency is also a food cost consideration, too thick of a slice, and you are sending money out the door, too thin, and your guests may feel “cheated.” Even out your food cost considerations, your waste, and your inventory management and let us take care of the coleslaw blend for you.
Add a little color to your workspace with this vibrant desktop wallpaper. Click the link to download the wallpaper and then scan to see this month’s recipe idea of Grilled Chicken with Coleslaw. 🥬 Light and crisp, coleslaw can really cut the richness of a dish. In this case, the freshness of the citrus juice 🍋 creates a fresh and crisp bed for the flavorful grilled chicken from BuckheadNewport Meat & Seafood. We think this is a great menu suggestion to usher in springtime. 🖥️
https://bit.ly/48FqT63
When you buy FreshCuts you get more than just a coleslaw blend, you are getting freshly cut produce consistently cut for your signature recipes. Consistently important, and that’s where we can help. While there is nothing wrong with hand-slicing cabbage, when you get a case of FreshCut coleslaw blend, the cabbage is all sliced to the same size, allowing for your dishes to come out of the kitchen the same every time.
Consistency is also a food cost consideration, too thick of a slice, and you are sending money out the door, too thin, and your guests may feel “cheated.” Even out your food cost considerations, your waste, and your inventory management and let us take care of the coleslaw blend for you.
Add a little color to your workspace with this vibrant desktop wallpaper. Click the link to download the wallpaper and then scan to see this month’s recipe idea of Grilled Chicken with Coleslaw. 🥬 Light and crisp, coleslaw can really cut the richness of a dish. In this case, the freshness of the citrus juice 🍋 creates a fresh and crisp bed for the flavorful grilled chicken from BuckheadNewport Meat & Seafood. We think this is a great menu suggestion to usher in springtime. 🖥️
https://bit.ly/48FqT63
Achiote pepper paste is a staple seasoning in Puerto Rico, known for adding a vibrant red-orange color and an earthy, peppery flavor to dishes. It’s commonly used with rice, beans, and meats on the island. Traditionally, achiote is made by infusing oil with spices and seeds like annatto.
Available locally at FreshPoint Puerto Rico.
Available locally at FreshPoint Puerto Rico.
Martex Farms was established in 1989. During the first five to six years, the focus was on planting and developing their mango orchards until they reached full commercial production.
Since then, Martex has continued to grow by expanding production through the acquisition of new farms and diversifying their offerings. Today, they proudly supply FreshPoint Puerto Rico with a beautiful array of bananas, avocados, plantains, and mangos.
Want to learn more? Click the link below to read more about one of FreshPoint Puerto Rico's local farms, Martex Farms, and while you are there, pop in your zip code to see who our local farmers are near you.
Since then, Martex has continued to grow by expanding production through the acquisition of new farms and diversifying their offerings. Today, they proudly supply FreshPoint Puerto Rico with a beautiful array of bananas, avocados, plantains, and mangos.
Want to learn more? Click the link below to read more about one of FreshPoint Puerto Rico's local farms, Martex Farms, and while you are there, pop in your zip code to see who our local farmers are near you.
It’s FreshPressFriday!
Each week, "The FreshPress" brings you a concise market update, keeping you informed on everything from the field to your plate. We cover a wide range of topics to ensure you’re always in the know.
Click here to read this week's edition and be sure to reach out to your sales consultant for tailored solutions to meet your needs.
#FreshPressFriday #PeoplePassionProduce #OurFirstNameIsFresh
📰 https://www.freshpoint.com/.../freshpress-weekly-market.../
Each week, "The FreshPress" brings you a concise market update, keeping you informed on everything from the field to your plate. We cover a wide range of topics to ensure you’re always in the know.
Click here to read this week's edition and be sure to reach out to your sales consultant for tailored solutions to meet your needs.
#FreshPressFriday #PeoplePassionProduce #OurFirstNameIsFresh
📰 https://www.freshpoint.com/.../freshpress-weekly-market.../
Carrots are the perfect way to warm up winter menus!
Their natural sweetness and hearty texture make them ideal for roasting, adding rich flavor and vibrant color to any dish. From cozy sides to roasted veggie bowls, carrots bring that comforting, seasonal touch chefs love to serve all winter long.
🌟 Fun fact: Did you know carrots were originally purple, white, and yellow before the orange variety became popular?
Their natural sweetness and hearty texture make them ideal for roasting, adding rich flavor and vibrant color to any dish. From cozy sides to roasted veggie bowls, carrots bring that comforting, seasonal touch chefs love to serve all winter long.
🌟 Fun fact: Did you know carrots were originally purple, white, and yellow before the orange variety became popular?
Looking for a versatile winter star? Parsnips have you covered.
With their sweet, earthy flavor and creamy texture, parsnips are perfect for roasting, pureeing, and adding depth to soups and stews. They’re a great ingredient to recommend to chefs wanting to add comforting, seasonal dishes to their menus.
Highlight parsnips as a cozy, crowd-pleasing option that pairs beautifully with herbs like thyme and rosemary—ideal for winter menus and specials.
With their sweet, earthy flavor and creamy texture, parsnips are perfect for roasting, pureeing, and adding depth to soups and stews. They’re a great ingredient to recommend to chefs wanting to add comforting, seasonal dishes to their menus.
Highlight parsnips as a cozy, crowd-pleasing option that pairs beautifully with herbs like thyme and rosemary—ideal for winter menus and specials.
Our Leadership Team
Greg Musselwhite
Region President
David Yelenosky
VP of Finance
Josh MacNaughton
Region VP of Purchasing
Christy Cox
Human Resources
Laura Parkins
Region VP of Sales
Karl Brunner
VP of Operations
Steve Carney
Business Development Specialist
Jessica Faren
District Sales Manager