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FreshPoint's FreshPress Market Alert

Alert — Keep your Eyes on Lemons and Oranges

Lemons and oranges are on an alert. The weather outlook is forecasting widespread wet weather for most of next week. This rain event will cause interruptions in harvesting and in packing on all varieties in the Central Valley of California, affecting oranges and Mandarins more so than lemons—most lemons are still coming from the desert....

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Butternut Squash, the Autumnal Menu Accessory

It’s our favorite time of the year—ok, we feel like we say this a lot about whatever season we happen to be in, but seasonal produce is what makes us happy, and autumn brings with it an amazing assortment of cozy favorites as the weather starts to turn. Turning to our dear orange friend, the...

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David Normoyle - Martha Gonzalez with Eat The Rainbow Display—FreshPoint Central California

The Farm-to-Fork Capital of the World

The morning started pretty early for the FreshPoint Central California and Sysco Sacramento team who partnered together to bring various educational activities for the whole family at this year’s Farm-to-Fork festival in Sacramento, California. As tables and displays were setup, the space came together with a demonstration stage where local high school students from the...

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Our Inside Scoop

Read our latest blog post.     Click here to get the scoop on the latest market information with The FreshPress. Scroll thru for the FreshPress Plus+ and our Alerts too!  Our employees are the foundation to our great success. Click here for your next Fresh career.  

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September is National Food Safety Month

You see the phrase “food safety” everywhere, but food safety really starts with you! Primarily, hand washing is one of the easiest and most effective food safety measures. However, a couple of seconds under the tap just isn’t going to cut it. Here’s how to properly wash your hands according to the CDC, and the...

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How Watermelon Rinds Changed Phil’s Way of Thinking…

Food Waste is a hot topic right now—the numbers are in, and they are staggering. The USDA estimates food waste at 30–40% of the food supply. Have you ever thought about all of the peelings or trimmings of fresh produce that go into the trash? Phillip Spencer, Culinary Development Specialist of FreshPoint Atlanta, had some...

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UBU Goes to Washington!

HOUSTON, June 8, 2016 — At a recent House Agriculture Committee hearing on food waste, John Oxford, president and CEO, L&M Companies and chairman-elect of the Produce Marketing Association, spotlighted FreshPoint’s successful “Unusual But Usable” (UBU) Fruits & Veggies Program, aimed at reducing food waste percentages in the U.S. Click here to see the U.S....

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Freshpoint Sales reps washing berries from left to right – Daeghan Hawke, Jessi Daschner, Antonina Castagnola

Strawberries and Champagne are encouraged at school…

Strawberries and Champagne is one of Vanderbilt University’s longest traditions for their graduating class’s Commencement Week celebration. This year they purchased 670 flats of Driscoll’s strawberries totaling nearly 5,400 pounds! Arriving at the university at 5 a.m., we washed each flat of berries and loaded them on plates for transferring to each celebration location. There...

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Do you “Eat the Rainbow?”

FreshPoint has come together to create a spin on traditional salad bars. Our concept of “Eat the Rainbow” offers schools an educational and interactive way for students to sample new fruits and veggies while expanding their knowledge on how each color group benefits their bodies nutritionally. FreshPoint Central California provides their schools all the marketing material, coloring books, brochures, and offers assistance for each hosted “Eat the Rainbow” salad bar.

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Bananas for So Cal Bananas!

  • KAOAE Andy in grove
  • KAOAE Banana grove propped
  • KAOAE Blue Java flower

So Cal native son Andy Sheaffer is relatively new to farming. For years, he traveled the United States as a contractor specializing in slope stabilization and erosion control. Away from home six months of the year, Sheaffer wanted to spend more time at home with his wife and three children. Born, raised, and educated in Santa Barbara County, he put his feet firmly on home turf in 2008 by purchasing an Avocado and Lemon ranch with a 180 degree view of the Pacific Ocean. Soon after purchasing the land, Sheaffer made some big changes.

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A Fresh Season of Generosity…

 

At FreshPoint, we are honored to give back to our communities. Below is a roundup of the generous contributions our employees and companies made during the 2015 holiday season.

Our employees not only donated toys, food, or money, in some cases, they also made a donation of their time—an equally precious commodity.

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It's a Pumpkin-palooza at Frank West Elementary School

It’s a Pumpkin-palooza at Frank West Elementary School

For the past couple of weeks FreshPoint Central California’s School Sales Account Executive, Sarah Telson, has been working closely with Kitchen Manager, Chef Brandon Sullivan from Frank West Elementary School within the Bakersfield City School District, to put together a nutrition lesson and cooking demonstration on pumpkins. On November 9th, Chef Brandon began his day...

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Eli Home Christmas Tree Donation

FreshPoint Southern California is getting ready for the holidays by partnering with the Hilton Anaheim to fund-raise for The Eli Home for Abused Children. Eli Home is a California based foundation that focuses “on breaking the cycle of child abuse and family violence.” The organization “strengthens victims of child abuse and neglect, and prepares them to...

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